Training

Posted by | May 5, 2017
Protecting Students and their Families from the Threat of Deportation

More than 750,000 individuals adjusted their immigration status through the Deferred Action for Childhood Arrivals (DACA) program. The AFT and its partners across the country are on the frontlines fighting...

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Posted by | May 5, 2017
Legal Resources 101: How to Support Immigrants Digitally and in their Communities

The Trump administration's executive orders have drastically changed the legal landscape for immigrants. Learn the basics about what has legally changed for immigrants and hear how allies can help immigrants...

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Posted by | May 5, 2017
How to Gather and Use Audience Insights in Your Campaign

The Mobilisation Lab has developed a unique campaign planning process that blends high-performing advocacy campaign strategy tools and collaborative processes with proven methods inspired by design thinking. Audience sensing—the process...

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Posted by | May 5, 2017
Evidence-based GOTV

This session will include the latest advances in evidence-based GOTV tactics. The Analyst Institute assists organizations in building randomized controlled tests into their voter contact efforts, and collecting and using...

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Posted by | May 5, 2017
Using SEO for Social Change, Profit and Fame!

>SEO is straight up magical. It's free, easy, and can drive millions of visitors to your website. We'll show you how we used SEO to secure top Google placement for...

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Posted by | May 5, 2017
Beyond A/B Testing: Upping Your Digital Analytics Game

More and more organizations are adopting the fundamentals of analytics into their digital programs: tracking key metrics, A/B testing, and making data-informed decisions. But is there more you could be...

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Posted by | May 5, 2017
Harnessing the Power of Digital-first Content

The message matters, but so does how and where we tell the message. During the 2016 cycle, the digital team behind Chuck Schumer's reelection campaign found that digitally optimized ads...

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Posted by | May 5, 2017
Lock It Up: How to Secure Your Website Against the Internet’s Wretched Hive of Scum and Villainy

Ransomware. Viruses. Data breaches. Phishing emails. Website defacement. Ad network hijacking. These are just some of the cyber threats that every progressive organizer, campaign, and nonprofit needs to be aware...

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Posted by | May 5, 2017
Democratizing Digital Ad Tech to Empower Campaigns Up and Down the Ballot Using DemocraticAds.com

DemocraticAds.com brings the targeting technology from the presidential and federal level down to the most local of races. Down-ballot candidates and issue campaigns should be empowered to utilize the same...

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Posted by | May 5, 2017
Digital Advertising Dos and Don’ts

From advertising on social media to voter-targeted display and pre-roll, the world of digital advertising continues to evolve and get more complex—but also more effective. Digital advertising experts at Bully...

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