Session Type(s): Training
Training Tag(s): Advanced Digital Organizing
Starts: Saturday, Aug. 12 9:00 AM (Eastern)
Ends: Saturday, Aug. 12 10:15 AM (Eastern)
Room: Embassy A
From advertising on social media to voter-targeted display and pre-roll, the world of digital advertising continues to evolve and get more complex—but also more effective. Digital advertising experts at Bully Pulpit Interactive will walk you through the basics of digital advertising and how to approach your digital campaign, advertising channels, audience targeting, and measurement so that you leave knowing how to make an impact with any budget.
This training is for all audiences.
Amy Kelleher is an Associate Director at Bully Pulpit Interactive, where she manages digital marketing strategy, operations and creative direction for a range of political clients, including NextGen Climate and EMILY’s List. Prior to joining the team at BPI, Amy was a Client Solutions Manager for Facebook based in Austin, Texas. She worked with clients across various verticals including travel, technology and professional services managing and optimizing their campaigns on the platform.