Session Type(s): Training
Training Tag(s): Advanced Online Organizing
Starts: Saturday, Jul. 18 1:30 PM (Mountain (no DST))
Ends: Saturday, Jul. 18 2:45 PM (Mountain (no DST))
Room: 224 A
Nowadays, a person can disrupt the national discourse and gather an instant online community with a five-second Vine or Instagram photo. Sixty percent of Americans age 13-34 use Snapchat, an ephemeral social platform that will likely influence new social spaces to come. As our civilization shifts in how people communicate, connect and engage in commerce, what changes do organizations and movement leaders need to anticipate to thrive? What new tools are coming online? What tools do we need to build or get funded? What techniques will or won’t continue to work in online-offline movement building and awareness/action campaigns? This training session will answer these questions and more.
Cheryl Contee is the award-winning CEO and co-founder of Do Big Things, a digital agency that creates new narrative and new tech for a new era focused on causes and campaigns. She is the Amazon bestselling author of Mechanical Bull: How You Can Achieve Startup Success. Cheryl was a co-founder of social marketing software Attentive.ly at Blackbaud, the first tech startup with a black female founder on board in history to be acquired by a NASDAQ-traded company. Her prior company Fission helped write the early source code for Crowdtangle, earning sweat equity in a successful social enterprise startup acquired by Facebook in Dec 2016. Cheryl is proud to be a co-founder of the tech inclusion initiative #YesWeCode.
Other sessions: Turbo-charging Your Campaigns via Online Influencers, #AskaSista: Black Women Muse on Politics and Pop Culture
If you didn’t attend Netroots Nation at Home live but are interested in watching the recordings of our sessions, click here to purchase an All-Access Pass. For just $75, you’ll have access to more than 150 hours of content that you can view at your leisure (content will remain in our virtual platform until June 30, 2021).
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