Communications

Posted by | July 31, 2020
Pitching in a Pandemic: Making News when the News is Bananas

There’s always been an art to getting your story out there in a busy news environment, but in 2020, sometimes it feels like you have to be Da Vinci to...

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Posted by | July 29, 2020
Waging a War Against Disinformation and Misinformation: How to Win Using Inoculation and Facts

This cycle we are witnessing an unprecedented, corporate backed misinformation and disinformation campaign. Lies are being weaponized to stoke fear and uncertainty.These campaigns are designed to sow confusion, and ultimately...

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Posted by | July 27, 2020
Race-Class Academy: A New Training Toolkit for Organizations and Individuals

The race-class approach opens up new possibilities for building our multi-racial progressive majority. We created the Race-Class Academy to help organizations (a) train their trainers, (b) educate their members, and/or...

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Posted by | June 15, 2020
Media 101: Training for Organizers New to Talking to the Media

Are you new to talking to the press and need a quick run-down on how to do it well? We'll supply you with a solid foundation on the basics of...

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Posted by | June 15, 2020
How to Get on TV and Make It Count

Getting on TV is an important part of your candidate's or organization's earned media portfolio, but getting on TV can be tough. This training will teach the fundamentals of whom...

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Posted by | June 15, 2020
From the Brain to the Ballot Box: The Psychology of Effective Messaging

This training, by the author of The Political Brain, focuses on three principles of effective messaging rooted in psychology, neuroscience, and message testing with 100,000 voters of the last 15...

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Posted by | June 15, 2020
The Power of the Pod: Activism, Movement Building and Fundraising through Podcasting

Podcasting is the fastest growing digital media platform in terms of audience reach and revenue growth. This training will cover end-to-end podcast production with a concentration on the technical aspects...

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Posted by | June 15, 2020
When Preparation Meets Opportunity: A Simulation on Rapid Response Communication

Crisis communications is usually viewed as responding to negative events, but the same principles apply to situations you can leverage to advance your cause. Progressive advocates and candidates can expect...

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Posted by | June 15, 2020
How Stories Can Change Minds: Going Beyond “Me, Us, and Now”

Storytelling is a powerful tool in advocacy and organizing. You don’t overturn systems of power by spewing facts and figures alone. But do you know how these stories can change...

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Posted by | June 15, 2020
Organizing Through Our Stories

Group decisions are infinitely more powerful, yet difficult to create. Our job as community organizers and leaders is to create and curate groups that will take action together to create...

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