Session Type(s): Training
Starts: Thursday, Jun. 20 3:00 PM (Pacific)
Ends: Thursday, Jun. 20 4:15 PM (Pacific)
Room: Marriott Ballroom 3
In this last year, Twitter has doubled its users by at least 200 million users. This session will guide you in the basic to intermediate with some tidbits of advanced strategies for using Twitter to promote campaigns of every type. We will discuss issue campaigns that educate the public; media campaigns that challenge the mainstream media; promotional campaigns that advocate great art, people and projects; and electoral campaigns that require hardcore results. At all times, we will focus on winning tactics and strategies, using some case studies and solid measurement.
Affectionately known as “Dr. Goddess,” Kimberly C. Ellis, Ph.D. is a Scholar of American and Africana Studies, an Artist, Activist and Entrepreneur. An international thought leader on culture, gender and social technology, she a published author, speaker and producer with many successful campaigns. Dr. Goddess is a staple presenter at Netroots Nation, PDF and SXSW and her writings and appearances can be found across the internet, from Alternet, Ebony and BlackEnterprise, to HuffPostLive, Al Jazeera America and radio programs on NPR, BBC_WHYS, Voices of Russia, MomsRising and Sirius XM. She is also in the WMC’s “SheSource” Directory. Dr. Goddess is the Digital Director of the National Black Theatre Festival, co-founder of #AskaSista, founder of the civic tech project, #BlackPoliticsMatter, author of the upcoming book, “The Bombastic Brilliance of Black Twitter,” and the producer of “You’re Beautiful to Me,” a feature documentary film about the journey with her Mother’s dementia.