Ideas to Action: Launching a People-powered Campaign for Change

Ideas to Action: Launching a People-powered Campaign for Change

Session Type(s): Training

Starts: Saturday, Jun. 9 3:00 PM

Ends: Saturday, Jun. 9 4:15 PM

Room: 556

Molly Katchpole took on Bank of America’s $5 fee. Katy Butler fought to give “Bully” a “PG-13” rating so students can see the film. Saudi women successfully got the world’s top diplomats, like Secretary of State Clinton, to support their right to drive. From local concerns to global issues, people are winning campaigns every day. This training will be a hands-on, interactive workshop for individuals and small organizations to start and run their own campaign. We’ll start with how to create a solid theory of change, brainstorm creative tactics and tools, and talk about strategies for reaching the media and getting a response from your decision-maker. You’ll leave this workshop with the knowledge to plan a strategic campaign and the skills to launch it in the room, so bring your laptops and ideas.


Lola Elfman

Lola Elfman

Lola Elfman Greene is a Leadership Coach and Master Trainer with passion for creative learning and social change and as merged these passions in her own education and career for close to twenty years.

Her work focuses on developing strong leaders and teams through coaching, team building, and talent development. She has set the standard for engaging and productive team retreats with groups like UltraViolet and, meaningful management practices with groups like ActBlue, and was deemed the “Chief Listening Officer” by her peers at

Lola believes that everyone is a leader, not just line managers or the C-Suite, and that everyone has the potential to positively impact their organization, their families, and the world. By approaching her clients holistically as leaders, parents, and partners, Lola supports people in becoming their best selves in both work and in daily life.

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