Engaging Your Online Community: How Your Supporters Can Help Spread Your Message Authentically

Engaging Your Online Community: How Your Supporters Can Help Spread Your Message Authentically

Session Type(s): Training

Training Tag(s): Basic Online Organizing

Starts: Thursday, Aug. 18 3:45 PM (Eastern)

Ends: Thursday, Aug. 18 4:45 PM (Eastern)

Room: 326

In today’s media environment where digital branding is pervasive, a different strategy needs to be adopted to engage and excite users. One key strategy is building an engaged online community where social media—and your advocates—help spread your messages authentically and organically. We’ll talk about the importance of creating plenty of opportunities for community members to spread the word on your mission once they perform an action, so they can ultimately drive more people back to your petitions, donation asks, and sign-up pages.

Moderators