People Before Polar Bears: Climate Messaging that Resonates in BIPOC Communities

People Before Polar Bears: Climate Messaging that Resonates in BIPOC Communities

Session Type(s): Training

Training Tag(s): Communications

Starts: Saturday, Oct. 9 1:00 PM (Eastern)

Ends: Saturday, Oct. 9 2:00 PM (Eastern)

Let’s talk about climate change in a way that humanizes frontline communities and the folks who are the most impacted. We’ll evaluate several national campaigns, discuss their messaging tactics and intended audiences. We’ll look at arctic campaigns and consider whether there are takeaways for BIPOC in urban preservation/environmental justice contexts. Together we’ll examine organizing standards for how to humanize people directly impacted by climate in our cities and counties. You’ll leave with a better understanding of what type of messaging resonates around climate in BIPOC communities.

Moderators