How to Survive a Facebook Ads Blackout

How to Survive a Facebook Ads Blackout

Session Type(s): Training

Training Tag(s): Advanced Online Organizing

Starts: Friday, Oct. 8 1:00 PM (Eastern)

Ends: Friday, Oct. 8 2:00 PM (Eastern)

When Facebook banned political and social issue ads in 2020, organizers and campaigns were faced with an unsettling reality: Digital communicators rely too much on Facebook ads. We’ll explore the many alternative tools and platforms available to digital advertisers. How do I approach an ad exchange? How can our organization make the most of native advertising? We’ll also cover how to test these new platforms and work them into your programs.