Starts: Saturday, Aug. 12 3:00 PM (Eastern)
Ends: Friday, Aug. 11 4:15 PM (Eastern)
Room: The Learning Center
It’s seemingly nigh impossible to know what will and won’t hit when it comes to online shareable media, whether it be a tweeted meme graphic, a short want-so-badly-to-be-viral video or a please-let-this-hit-at-the-right-moment microsite. That’s why we’ve assembled a room of experts who eat, live and breathe this stuff, and won’t whisper to anyone a word of what happens inside the room. Got a video or graphics series you’re planning for after the conference? Test-screen it here, and we’ll give you our take on how to give it the best shot at spreading possible. Got something that flopped, but not sure why? We’ll help you dissect what went right, what went wrong, and what you can learn for next time.