How Grassroots Activists Slowed Down the “Inevitability” of ACA Repeal

How Grassroots Activists Slowed Down the “Inevitability” of ACA Repeal

Session Type(s): Panel

Starts: Thursday, Aug. 10 2:30 PM (Eastern)

Ends: Thursday, Aug. 10 3:45 PM (Eastern)

Room: Regency V

As election results poured in on November 8, pundits predicted that Obamacare was toast. Republicans had been campaigning on repeal for 7 years and were now in total control. It seemed like an uphill battle to preserve critical health care for millions. And yet it took House Republicans roughly 5 months to pass their version of a repeal bill. Meet some of the activists who were in the trenches fighting and organizing against this health care bill and learn tangible, low-to-no-cost lessons you can apply to your campaigns starting tomorrow—from transparency, raising the voices of real people, creative risk-taking, effective messaging and data, mobilizing your activists offline, rapid response, video, and more.



Sarah Baron

Sarah Baron is an Associate Director of Campaigns at American Progress, where she helps create and execute issue advocacy campaigns.
Previously, she was the Campaign Manager on the Early Childhood team at American Progress and launched and led the organization’s child care advocacy campaign to ensure the issue became part of the national debate during the 2016 election. Before that, Baron was the State Advocacy Coordinator for the Center for American Progress Action Fund—where she worked with state partners and created actionable content to advance progressive policies through organizing, communications, and policy advocacy—and the Field Associate for the Half in Ten campaign and Poverty to Prosperity Program at American Progress—where she managed the campaign’s storyteller action network.
Before joining American Progress, Baron worked in central Virginia as a field organizer with Organizing for America. She graduated from the University of California, Los Angeles, in 2012 with a B.A. in political science and a minor in disability studies.

Leah Greenberg


Leah Greenberg is the co-founder and Co-Executive Director of Indivisible. She most recently served as Policy Director for the Tom Perriello for Governor of Virginia campaign. She previously managed human trafficking grants and programs as an Investments Manager for Humanity United, served as an Advisor to the State Department’s Quadrennial Diplomacy and Development Review, and worked on Capitol Hill for Congressman Tom Perriello (D-VA).

Other sessions: Standing Indivisible: How to Make Your Voice Heard in Congress

Reshma Mehta

Reshma Mehta is the Social Media Director for AARP’s advocacy campaigns. She has spent over 10 years in the government and non-profit arena. In her current position, she directs AARP’s national advocacy social media program and helps manage grassroots messaging and tactics for AARP’s millions of activists, making sure elected officials know older Americans are a force to be reckoned with.

my website