How To Leverage Video For Your Cause

How To Leverage Video For Your Cause

Session Type(s): Training

Starts: Friday, Jun. 21 1:30 PM (Eastern)

Ends: Friday, Jun. 21 2:45 PM (Eastern)

Have you thought of creating videos to raise awareness for your cause?  Have you felt overwhelmed by the technical aspects of video?  Videos are a golden opportunity to connect with your audience and move them to take action. In this training you will learn how to create effective, value based videos that get results!  Find out why the Wall Street Journal, BBC and Mashable are using Tout to capture and post 15 second DIY videos.  Learn practical and actionable strategies on creating, publishing and distributing your videos.  Finally, we will explore the power of visual storytelling and how you can leverage video to connect with your audience and activate them to share, engage and retell your message.


Adria Richards


Embracing her inner nerd, Adria moved moved to San Francisco to pursue her passion for technology. Focused on education, advocacy and digital equality in tech, Adria uses her ability in drawing parallels between technology and real life to create change.

Adria has worked technical, consulting and training roles for SMB’s, startups and Fortune 500 companies including American Express, Apple, CDW, Dell, John Deere, MVNA, Equinox, Samsung, Zendesk and Geeksquad.

She has been a speaker at SXSW, O’Reilly Web 2.0, The Lean Startup Conference, TEDX Bay Area Women, BlogHer and has been interviewed on technology, diversity and business topics for numerous media outlets including NPR, The Rachel Maddow show, and ComputerWorld.

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