In this session you'll learn how to target local races using basic data mining skills. You'll learn how to extract data from a voterfile, find patterns in voter contact responses...
Posted by | April 2, 2014
Over the last few years, the use of GOTV best practices derived from academic and private research have become standard on many campaigns, but we're learning more every cycle. In...
Posted by | April 2, 2014
Say goodbye to being overwhelmed by the information in Google Analytics. In this session, we'll cover just the data points that are most applicable to your nonprofit's website. We'll discuss...
Posted by | April 2, 2014
Upworthy's annual training on how to make everything go viral* is back with new insights, strategies, test results and ideas to help your organization get attention to the things that...
Posted by | April 2, 2014
You have social media problems; we have social media answers (hopefully.) We'll spend the hour brainstorming answers to common social media questions, from content framing to Facebook management to engagement...
Posted by | April 2, 2014
Tired of writing emails with good open rates but low clickthrough and action rates? The problem may lie in your presentation. Learn how to structure and write your emails to...
Posted by | April 2, 2014
Email is still king when it comes to driving in online revenue. That means building your email list is one of the most important things your organization or campaign does....
Posted by | April 2, 2014
Organizations and activists often overlook high-value, low-cost ways to place their work before interested audiences. From personalized outreach to submitting guest pieces at niche sites, there are cost-effective and efficient...
Posted by | April 2, 2014
The media landscape is changing dramatically and getting more crowded by the minute. How do we breakout, breakthrough and win in this competitive landscape? Creative integrated (earned, paid, social) campaigns...
Posted by | April 2, 2014
Do you ever find yourself at a loss for how to make attractive visual content when you have to include your organization's garishly colored logo? Have you ever spent hours...
