Netroots Nation 2017

Posted by | May 5, 2017
The Digital Lab: Better Outreach through Email Testing

Every email list is different, so how do you know what messaging will motivate your supporters the most? What subject lines will grab their attention? Which email layout will get...

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Posted by | May 5, 2017
How to Win the Internet and Influence People

Digital-driven movements succeed through the power of people. Dale Carnegie was right: It's important to make friends in order to persuade people effectively. The game has changed and a reality...

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Posted by | May 5, 2017
Coding as Activism: How to Write Apps with NGP and VAN

NGP and VAN are widely used by tens of thousands of Democratic candidates, progressive organizations, and labor unions. Both apps have robust APIs, making it easy to develop new apps...

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Posted by | May 5, 2017
SMS Outreach: What Works, What Doesn’t, and What’s a Waste of Your Time and Money

The hottest new tactic of the 2016 election cycle was peer-to-peer texting. It's a powerful, scalable, and cost-effective organizing tactic that can complement both field and digital programs. But do...

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Posted by | May 5, 2017
Beyond Email: The Future of Digital Organizing and Advocacy

In a rapidly changing world, digital organizing is constantly changing. Just a few years ago, having a website was revolutionary. Now, we often struggle to maintain engagement as best practices...

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