Twitter is an essential piece of most organizations’ online strategy. Your Twitter presence should be driven by strategic goals–or else you’ll end up in a giant time suck or just...
Twitter is an essential piece of most organizations’ online strategy. Your Twitter presence should be driven by strategic goals–or else you’ll end up in a giant time suck or just...
Revitalize your site and make it work for your mission with expert technologist Jennifer O’Reilly Mott of Do Big Things. She’ll coach you on what’s needed to ensure your site...
You know how your boss keeps saying you should just make that thing go viral? “Going viral” on today’s internet is a herculean task that requires strategy, timing and tremendous...
COVID-19 taught us how to use our digital platforms to their fullest potential and connected people with their communities. Livestreaming became the new frontier. A portal offered by multiple platforms...
Distributed organizing — where supporters lead their own efforts, with support from a centralized staff or committee, rather than the other way around — is a critical way to grow...
Political and advocacy campaigns use digital advertising in a range of creative ways. We'll examine how ads can help with testing, fundraising, persuasion, recruiting, mobilization, GOTV and more. We'll dig...
The more you know about the ongoing performance of your campaign, the better you'll be able to to develop insights, identify patterns and make improvements to your program. For Our...