Advanced Digital Organizing

Posted by | June 6, 2018
Digital Advertising for Campaigners (Sponsored Training)

Over the past few cycles, progressives have fallen behind on digital advertising—even as voters are increasingly spending their time online. In previous election cycles, Republican campaigns have outspent Democrats online,...

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Posted by | July 6, 2017
Faked Out: The Progressive Answer to the Right’s Dirty Online Tricks

We've fought back from a fake news attack on Planned Parenthood, helped Bernie expand his tent in Iowa, and suffered as we watched Rob Quist get smeared online in Montana....

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Posted by | June 28, 2017
Beyond the Like: Creative Content for Success on Facebook

Wondering how to take your Facebook content to the next level? How to create and plan content to maximize your reach and impact? Join a session with Facebook strategists to...

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Posted by | June 26, 2017
Facebook Ads: Strategies for Success

You’ve boosted a post here or there, dabbled in the Ads Manager, maybe even taken a peek into Power Editor once or twice, but now you’re looking to take your Facebook campaigns...

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Posted by | May 5, 2017
Google Analytics: Using Data to Improve Your Website

Say goodbye to being overwhelmed by the information in Google Analytics. In this session, we'll cover just the data points that are most applicable to your nonprofit's website. We'll discuss...

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Posted by | May 5, 2017
Getting Started with Facebook Live: How to Amplify Your Action and Bring More People into the Movement

Join this training and learn how to use Facebook Live to reach tens or hundreds of thousands of people with your action or protest. In this interactive workshop, we'll break...

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Posted by | May 5, 2017
D.I.Y. Guerilla Video

If you want tips on how to produce guerilla-style video for online campaigns and social media, this training is for you! You’ll learn how to conceptualize and produce grassroots style...

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Posted by | May 5, 2017
How to Gather and Use Audience Insights in Your Campaign

The Mobilisation Lab has developed a unique campaign planning process that blends high-performing advocacy campaign strategy tools and collaborative processes with proven methods inspired by design thinking. Audience sensing—the process...

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Posted by | May 5, 2017
Using SEO for Social Change, Profit and Fame!

>SEO is straight up magical. It's free, easy, and can drive millions of visitors to your website. We'll show you how we used SEO to secure top Google placement for...

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Posted by | May 5, 2017
Beyond A/B Testing: Upping Your Digital Analytics Game

More and more organizations are adopting the fundamentals of analytics into their digital programs: tracking key metrics, A/B testing, and making data-informed decisions. But is there more you could be...

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