A vote for all and a message to get us there: voting rights messaging for 2019 and beyond

Proposed training for Netroots Nation 2019

Even though nearly every major newspaper’s editorial board has championed voting rights, voting rights advocates struggle to achieve proactive policy wins. Why is that? ReThink Media analyzed more than 4,100 articles; nearly 22,000 quotations; and over 600 million tweets, and combined this intelligence with three years of public opinion and messaging research from more than five leading research firms to figure out why and how to fix it.

Come learn how we can re-center this most important civil right in the American political consciousness and build a better democracy for us all. We’ll learn how to reframe our messages to better reach the public through themes and values that move people to listen to and act with voting rights advocates.
  • Submitted by: Emma Weinstein-LEvey
  • Trainer(s): Ricardo Ramírez, Emma Weinstein-Levey

Categories: Communication, Grassroots Organizing/Campaigns

What are the takeaways for people who attend this training? What skills will be taught to people who attend?

The core principles of ReThink’s voting rights message guidance, common pitfalls when talking about voting rights, do’s and don’ts of messaging, techniques to counter-message anti-voter efforts, new frameworks to talking about voting rights, and how to use values-based communications in voting rights

Describe the skill level of this training and the intended audience.

This training is best suited for people who talk about voting rights in their daily work. It will be accessible to issue experts, emerging spokespeople, and communicators of all kinds.

Why should the Netroots Nation community vote for your session?

As conservatives run out of options to stay in power, they increasingly turn to desperate attacks on democracy and voting rights. It's shameful, but morality alone won't score a progressive victory. We need the right words and discipline to talk about and secure this most fundamental of rights–and we can help. ReThink Media is renowned for strengthening issue-specific communications strategy and tactics and equip well-meaning progressives with winning strategies.

Sorry, you must be logged in to vote for sessions. Log in here.

Don't have an account? Fill out this form to create one and start voting!