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Whether your new website is a top of the line enterprise solution with tailored content for audience segments, a basic blog site, or a new site for your latest campaign,...

This session talks about the relationship between public policy, advocacy and lobbying, and shares strategies for being an effective citizen lobbyist. Participants spend the bulk of this session in an...

Set unrealistic deadlines! Don’t define your intended audience! Refuse to make decisions! Many of the ways you can mess up your new website or redesign are identical to the ways...

Grassroots marketing used to mean going door-to-door or sending out mail, but today it is just as likely to involve YouTube or Pinterest. How can we tell which method of...

We'll share 10 often overlooked web, social media and email metrics you can use to improve your social bottom line (in terms of actions taken, money raised, etc.). More than...

History has shown that when progressives mount a solid engagement organizing, we win the battle for hearts, minds and votes. Learn the tactics, timelines and tools from two of the...

It’s an old cliché: The GOP is the “national security” party. But Barack Obama’s foreign and domestic policies are changing that idea. The armed services have played a key role...

Have you ever had to give an online training/presentation and felt like you were awkwardly lecturing an unresponsive computer? Worse, have you ever had to participate in an online training...

Good help can be hard to find, but it doesn’t have to be. There are thousands of talented organizers out there—you’ve just got to find and recruit them to your...