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Posted by | June 22, 2015
State Caucus: New Mexico

Come to one of our state and regional caucuses to meet folks from your home area and hear what others are working on.

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Posted by | June 1, 2015
Best Practices in Digital Analytics: Using Website and Social Media Testing to Optimize for Virality

In recent years, using A/B testing to drive more actions from email campaigns has become a common best practice amongst digital campaigners. But most people haven't yet cracked the nut...

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Posted by | April 14, 2015
Facebook-Powered Growth: Turning Likes into Email Supporters and Donors

There are over 1 billion Facebook users, but how do you motivate them to go beyond 'like' and 'share' and support your organization in bigger, more meaningful ways? This session...

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Posted by | April 14, 2015
Training for Trainers: Principles of Adult Learning

Think of every training you’ve ever attended. What’s the difference between the ones that make you yawn and the ones that make you feel motivated and confident about applying new...

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Posted by | April 14, 2015
Guerillarized Grassroots Advocacy

Tired of elected officials ignoring your press conferences, rallies and email blasts? Learn new disruptive and asymmetric strategies and tactics to effectively overcome better financed and entrenched special interests to...

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Posted by | April 14, 2015
No Jedi Mind Tricks Needed: Harnessing the Power of Narrative

Progressives too often lead campaign messages with facts, policy abstractions or the problem itself, losing the public's attention and failing to move anyone to action. The solution is to ground...

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Posted by | April 14, 2015
Video Shorts: Picking the Story that’s Right for Your Cause

Using media is a must for activists. But how do you select the best story to catalyze action? Do you want to bring people of different perspectives together, or drive...

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Posted by | April 14, 2015
How to Get Media and Breakthrough on Your Issue

The media landscape is changing dramatically and getting more crowded by the minute. How do we breakout, breakthrough and win in this competitive landscape? Creative integrated (earned, paid, social) campaigns...

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Posted by | April 14, 2015
How to Get Coverage in Spanish Language Media

Spanish language media outlets are springing up throughout the country, and if your issue or candidate is not appearing in these outlets, you're not communicating with a significant and important...

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Posted by | April 14, 2015
Email Campaigns that Engage Activists, Raise Money and Move Your Mission

Email programs often have conflicting priorities: budgets need to be met, activists are waiting to be engaged and you have to keep working to meet your organization’s mission goals. This...

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